The Benefits of Having Two Blogs

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Hi everyone!

First, some exciting news: I launched Coffee Talk for Mamas yesterday evening! You can check it out here 🙂

That blog has been a labor of love. Some of you may be wondering why I decided to start a second blog when I still plan on blogging on this one. The first reason is that I had been wanting to write a book (which I did, The Beginner’s Guide to Blogging), and in order to create a guide for new bloggers, I wanted to actually walk through the steps of creating a blog rather than trying to remember. Remembering is one thing (doesn’t it always seem easier?), actually setting up a blog is completely different.

And, truth me told, I had been wanting to start a second blog for quite some time. As much as I love the frugal millionaire and all that it’s become, I felt (and still feel) a little limited on what I can write about. Coffee Talk for Mamas will encompass everything I want to write about and, because the name is general, I can add new topics as the blog (and me) grow.

I’m a few months in to this whole managing-two-blogs-thing and I have to say that so far it is going better than expected. While I don’t necessarily recommend everyone having two (or more) blogs, here is why it’s working for me.

The Benefits of Having Two Blogs

I get to reach more people

Having a personal finance blog and a mama blog allows me to reach a wide range of people – those that are looking to improve their finances and those that are moms. I am so passionate about both subjects and am happy I get to talk about both of them as often as I’d like!

You want to write about what you love and make money from it, too?! It’s easy! Simply start a blog 🙂 And, if you purchase your blog through my Bluehost link (Bluehost is a hosting service that I highly recommend), you’ll receive my book – The Beginner’s Guide to Blogging – for free! Just email me (sbrooks52111@yahoo.com) after you purchase your hosting and I’ll send your book over immediately!

I increase my chances of doubling my income

I make money blogging four different ways: Placing ads on my site, affiliate sales, sponsored posts and product sales. With two sites, I can use fewer ads overall but make just as much, if not more, money than if I only had one site with a few different ads. I can mention affiliate products on both sites, which increases my chances at making a sale, I can apply for a variety of sponsored posts since I’m appealing to two different audiences, and I can create a wider range of products.

I can talk about more subjects

This is probably my favorite reason for having more than one blog. I get to talk about all sorts of things that I enjoy! Perhaps you have a super niche blog but want to branch out? Maybe it’s time you picked up a second blog! A good amount of bloggers I know have more than one blog, and it’s simply because they are passionate about more than one subject. This blogging thing, you guys, is awesome. I love how you can create your own little business and brand just by blogging!

It’s fun!

Having two blogs has been anything but boring 🙂 I’m constantly brainstorming ideas for both blogs – post ideas, product ideas, sponsors to join, marketing plans and more.

Would you ever consider starting a second blog?! If so, what would it be about?!

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Comments

Ashley Brooks says
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Congrats on the new blog, Sarah! I can’t wait to check it out. It sounds like it will be right up my alley!
Christina @ Embracing Simple says
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These are such awesome points! We’ve talked about this before, but if I ever get the courage up to take on a second blog, it would be talking about everything blogging-related 🙂 I struggle with keeping my topics on Embracing Simple right now and feel like they are much too broad, so most of my readers are probably not interested in every single post I write. Maybe when my kids are all in school at least a few hours per week I can dedicate more time to blogging and start up a second one too, I do think it’s so much fun!!
Jayleen says
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I started a second blog with the intent of moving everything from the first blog over. That didn’t quite happen as the first blog was getting quite a bit of traffic around Christmas. It was awesome to use that traffic to direct readers to my new site as well! I’m not sure where I’m headed with two blogs but hope to give them my best shot!
- Sarah Brooks says
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  Hi Jayleen!! Oooo I LOVE the name of your new blog!!! I can’t wait to check it out! I actually was going to do the same thing- move all my content here over to the new blog, however, I also started getting lots of traffic around the time I started working on the new blog. Figures, huh?! It’s like the blog Gods know!
J. Miller says
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Congratulations on the new blog. I will vouch for your book. It has been very helpful while I have started my own. I too had trouble pinning down one topic that I wanted to concentrate on, so I’m leaving the topics broad for now.
- Sarah Brooks says
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  Thanks for the feedback!! I’m glad it could be of help!! Yes, I highly recommend keeping your topics broad for now. It’s much easier to think of post ideas as you get going and keep up the momentum! Your blog name is great, very catchy!!! 🙂
Shannon P says
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I’ve been blogging for awhile but haven’t spent serious time building readership…its just grown (slowly) organically. I blog about thrifting, reselling my finds and anything vintage!
I once started another blog about my journey to become debt free but i didn’t follow it up. Maybe because I didn’t take the getting out of debt seriously either!!
But I’ve been thinking more about it and am considering trying to grow my current blog and combine my topics. (can’t handle 2 blogs and work to get out of debt…not just yet) A lot of my reselling will help with the debt repayment so I think the connection is there.
But I am considering switching to WordPress from Blogger so I will definitely bookmark your Bluehost offer!!
- Sarah Brooks says
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  Hi Shannon!! I think you could definitely squeeze in your debt payoff story into your current blog! I debated expanding my topics, but this blog’s name just didn’t seem to go with marriage/parenting type stuff. So, a new blog it is! I forgot how much work it takes to grow a blog at the beginning haha! But I’m enjoying it so far 🙂
  Yup I would definitely make the switch to WordPress! If you want to start making money with your blog, I’ve heard WordPress is 100% the way to go! Best of luck!! Can’t wait to check out your blog!!
Jef says
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Awesome that your new blog is up and running! If I were to start up a second one I’d love to have it be about travel and having an location independent business 🙂
Not sure I’ll be starting it anytime soon though, happy to double down my time on one!
All the best with the new blog Sarah, you’ve come so far!
Kalie @ Pretend to Be Poor says
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Very interesting. It makes a lot of sense that you wanted to start over again in order to write your book. I’ve mostly abandoned my “personal life” blog since starting a PF one, but I’d love to pick it up again someday since it also allows me to write about more topics.
Alexander @ Cash Flow Diaries says
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I love the idea of having 2 blogs but I I cant imagine how much more time I would have to spend on it. I feel like I already spend so much my time on my 1 little blog already. 😉
Congrats on the 2nd blog. Hope it takes off and does awesome for you.