I’ve spent the last week reading Ruth Soukup’s How to Blog for Profit Without Selling Your Soul (affiliate link). I probably could have read it in a day if it weren’t for the little ones, but her book is chock-full of information so I’m glad I read it in sections and had time to digest what I was learning.
For those of you who don’t know, Ruth blogs over at popular personal finance / family lifestyle blog Living Well Spending Less. She blogs on a variety of topics ranging from freezer cooking (something I’m hoping to get into in the coming weeks) to couponing to fun DIY projects you can do with the kids. Her blog is all-encompassing and she’s been at it since 2010, so she definitely knows a thing or two about blogging and how to profit from it.
Before I even started my blog, I read about ways to monetize it. From the get-go, I viewed blogging as more of a job than a hobby. If I’m being completely honest, I don’t really need a bunch of hobbies in my life right now. Life is busy with being married, having two little ones, freelance writing, keeping up the house and just living. I didn’t start this blog because I was bored, I started it as a way to launch and grow my freelance career. So far, it’s been working. I’ve been blogging for 4 months now and have gotten my foot in the door with personal finance freelance writing. If I wouldn’t have started this blog, I would never have gotten those opportunities.
Now, of course I also blog because I absolutely love writing (and I LOVE the friends I’ve made so far!!), which is one of the things Ruth hits on in her book. If you aren’t passionate about writing, you’re probably not going to make it as a blogger. I’m also extremely passionate about personal finance, money, earning money, saving money and helping others do the same. I love sharing my story here on the interwebs and hope people can use my story to grow, be encouraged and be inspired (and, of course, learn from my mistakes too!).
Getting a little off track here… (see, I love writing / talking!). Like I said before, I had read a good amount of information before I started my blog and I continue to read and learn all about blogging now that I’m actually doing it. Most of what I read is online and on other people’s blogs. I’m not normally one to pay for an e-book, but I had read other great reviews of her book and wanted to see exactly what all the hype was about.
So, let’s break it down.
What I liked about How to Blog for Profit
- She has action plans for every single chapter. If you’re new to blogging or have been blogging for a while and aren’t quite sure how to take your blog to the next level, Ruth tells you exactly how to do that in step-by-step action plans at the end of every chapter. It’s also a great way for her to summarize the chapter and refresh your memory on what you read at the beginning.
- She shares income information from her blog and other bloggers. This is very detailed – Ruth includes how many pageviews the blog receives along with how much money the blog is making per year. She breaks it down even further and shows where the blog’s income exactly is coming from. Not surprisingly, no two blogs make money the exact same way! *This was one of the most interesting parts for me!
- She gives practical advice on growing your blog. For me, the most valuable chapter was PINTEREST! I’ve been using some of her tactics for only a few days and am already seeing an increase in my pageviews.
- She goes into depth on the different ways to monetize your blog. If you’re not sure how you can make money from your blog, or if you know the various ways but don’t know how to use them, Ruth shows you.
What I didn’t like about How to Blog for Profit
- Like I said above, I had already read a LOT of info on blogging, so some of the information I already knew. For example, I do already know the various ways to make money from a blog. Of course, if you’ve been blogging for a little while, this is completely understandable and expected.
Overall, I would absolutely recommend How to Blog for Profit Without Selling Your Soul (affiliate link) to any blogger who wants to monetize! Even if you already know some (or most) of the information from her book, it’s a GREAT refresher and a huge motivator to put what you know (or are learning) into action. I would say her action plans are what separate her book from all other books on blogging. Her book has many, many takeaways, and even if you only apply ONE to your blog (for me, the big one has been Pinterest), it’s worth it!